Purpose
(NOW) Values + Principles
Mission
(168HRS) Align Signature Skill Set w/ Environment
Vision
(250+ YEARS) Impact + Legacy, Starts Today
Brad's Mission?
Ethical Leadership: Moving Humanity from Coercion to Collaboration.
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- Exploring the question “What is the Self?” + “Why am I here?”, aligning high performers in a team to progressively realize a worthy ideal (ie. interdependence, self-directed leadership). “What I am?” becomes a key precedent to discovery of “why am I here?”
- Guiding individuals + groups to declare their purpose, mission, and vision, which acts as a compass to navigate crucial career + team building decisions. Job Fit creates high performing teams, recall Jim Collin’s research around “First Who, Then What“. Get the right people on the bus, and then ask where the bus is going. Retention becomes about relationship development with a clear succession plan, as the hybrid workforce requires a new world of work, where coercion is no longer tolerated. Collaboration energetically attracts talent.
- Utilizing the power of language + memory to clear the past, increasing day-to-day effectiveness by learning to be present, schedule each of the 168 hours per week with intention, while nurturing the evolving plan for the future.
- Aligning Economy with Ecology through planet first, people second, and profit 3rd decision-making
Discover Coaching
Schedule a 90-min Discovery Session (or 30-min to Learn More)
Portfolio
Air Canada, Pilot
“…working with Brad has had a tremendous impact on my focus & outlook on life. I now understand my priorities & where to focus my energy. I’ve learned to be curious rather than judgemental, to listen when leading & to integrate my purpose, mission & vision into my daily life to fulfill my reason for being…the “inside-out“ method…”
– Jason Migadel
Entrepreneur / Mother
“…In the months following my second show, I began working with a coach, Brad Gretzinger, who helped me to define my values and purpose. He also introduced me to non-violent communication, which has allowed me to more accurately and warmly express my needs and feelings. In other words, he helped me find language to speak my truth.”
– Amy Wood
Serial Entrepreneur, Father, Epic Human
“…I have had nothing but good things to say about my past experience with Brad and how he was able to help me during a challenging time…”
– Matthew Jarvis
315
Clients
10
Client Coaching Years
21
Years Applying Principles
Happy Clients
“Brad and I had been acquaintances throughout our years studying at UBC, but it wasn't until my final year that I had the pleasure of working with him professionally. During my fifth year of school, I served as the President of the UBC student government representing over 50000 undergraduate students and managing a budget of $35 million -- no simple task for a 21 year old. Knowing I need some support in my corner, I reached out to Brad and we entered into an 8 month contract for professional coaching. I can safely say now after facing the hardest year of my life that Brad was there for me every step of the way, whether I was facing challenges at work or in my personal life. He taught me about what it meant to be authentic to myself through the Birkman method, and guided me through a significant period of transition and self-doubt. I would recommend Brad to people from all walks of life: whether you are a university student trying to decipher their path in life or a senior leader who has lost their sense of purpose, Brad's wisdom well beyond his years will be invaluable when tackling life's tough obstacles.״
Aaron Bailey
AMS President, UBC
“Over the course of 3 sessions with Brad I was able to gain insight into my strengths and passions that I wasn’t aware of. There were many light bulb moments during our sessions concerning self-awareness and my unknown passion and purpose. With the information I gained, I am more aware of my reactions, better prepared for my interactions with others, and motivated to go after a career that suits my personality and purpose. Thank you Brad for showing me the way!”
Kelly Short
Security Manager, Telus - Sep 2014
"Working with Brad was a liberating and awesome experience. After my recent promotion to a leadership role, I met with Brad looking to better understand and utilize my strengths while minimizing stress behaviors. Throughout our sessions together, Brad has wowed me with his enthusiasm and unparalleled expertise to help identify a variety of strengths and ways to avoid stress. I also appreciate Brad’s down-to-earth approach which put me at ease during every session. Never have I felt being rushed into making any decisions and the process of discovering my unique purpose, mission, and vision has been an amazing journey. I would recommend Brad to professionals in all trades and aspiring student leaders seeking to better align their career goals as well as enhancing personal well-being."
Kevin Wang
Senior Analyst, Scotiabank - May 2016
"Brad, I just wanted to write you a letter of thanks for the coaching you have given me over the past few months. When I decided to take you on as my personal coach, I was feeling a little uninspired about life in general. Having achieved some success over the years, I was having trouble determining what was next for me in this adventure called ''life''. I chose to work with you not only because of your impressive past training and education at Sauder School of Business , but because you showed an amazing ability to not only grasp onto problems that I was wrestling with; although you are much younger than I, but also offer insightful explanations as to why they existed in the first place, while making suggestions on how to deal appropriately and progressively with these issues moving forward. You show a unique ability to fully understand issues that one might think you have little experience with (being a parent, although to my knowledge, you are not one as of yet-remember telling me to ''lead by example'' with my 9 year old?). Your enthusiastic approach towards helping others is so refreshing in this sometimes selfish world. Since taking you on as my coach, I decided to go back to work, something I had been wrestling with, and immediately earned over $50,000 in the 60 days following our first session. Feels good to be back in production ! For anyone who sometimes feels a little ''rudderless'', you are the perfect start to coming to realize that life can be so much more than we may be presently living. Thank you, and for everyone else's sake, please keep up the meaningful work you have chosen for your life. The universe needs more people like you."
Blake R. Lilly
Re/Max Crest Realty Westside - Aug 2015
“I approached Brad because business was ramping up, and having used a business coach before, wanted additional focus and insight. Brad helped me by utilizing The Birkman Method® to identify the type of activities that drain motivation and push me into a reactive state. He then offered preventative ways to maintain my strength behaviour, and the result was a clear increase in productivity. One aspect I appreciated was Brad’s focus and enthusiasm. I found the experience extremely valuable for the investment I made, and will continue working with Brad to reach future revenue targets and team development goals. I would recommend Brad to people who are serious about improving their work performance”
Paul McLaughlin
Junior Partner Equifaira - March 2015
"I met Brad off a complete chance encounter, and looking back on it now, I am extremely grateful that encounter took place. Before I met Brad, I had been putting a considerable amount of time trying to better myself, whether it was through academics, self reading, or simply deep personal reflection. What I personally struggled with was tying all this valuable information together, in order to implement it into my own life to be able to grow as an individual. Brad assisted me with this journey by making sure that I personally understood what my purpose was in the current stage of my life. By determining this extremely valuable aspect, the choices that I have made since then have become simpler, as to make the decision, one must first see if it aligns with your purpose. This has helped me live a more focused, purposeful, and fulfilling life, and I must thank Brad for that. Brad’s goal is to help individuals of all ages live a life that is purposeful, and full of meaning. To accomplish this he spends hours to get to know you, determines what issues you are currently dealing with, and then walks you through the process for you to find an answer. Brad does not simply tell you what to do, yet he guides you through a difficult progression so you can personally understand how you can live a happier life. Thank you Brad!"
Jay Singh
3rd year Entrepreneurship, Commerce, UBC - October 2015
"I approached Brad because I felt that although on paper my life and career were progressing, my life was lacking a larger vision. I didn't always look forward to each day and I knew that needed to change. Brad helped me by showing me that the actions I took each day needed to be aligned to a unified purpose. He taught me how to work towards being my authentic self and the concept of focusing on the state of "being" as opposed to just "doing" or "having". The result has been phenomenal. I've started to live more fulfilling life that consists of focusing on taking action that will benefit my health, finances, and relationships in years to come. Brad is truly committed to my progress as a professional and as a friend. His application of the Birkman method allowed all of this to come to fruition. I would recommend Brad to people who are looking to become the best version of themselves."
Jaideep Kular
Finance/Accounting, UBC Commerce - Sept 2015
Phone
778-887-1784
Coaching Hours
Tues – Thurs
9am – 4pm
- Stay Connected~
GIFT: SCHEDULE A DISCOVERY SESSION TODAY
Every human has a coach inside of them, and few decide to professionally use this easily accessible skill to develop the inner coach of another. What exactly is ‘coaching’? To find out, schedule a Discovery Session of about 90-minutes with pre-call homework, and a follow up accountability call. Learn experientially what coaching is. For now, imagine loving what you do for work, getting paid what you are worth, and in a way which aligns with 8 billion people and the planet (ie. Ubuntu). Schedule a session this week to get started by filling out form below or directly through calendly (click here). There is also an option to schedule a 30 min call to learn more before diving into the 60-90min option.